At Windō, we believe that companies thrive when they align with the values of the next generation of talent. That’s why we conducted our most extensive Young Talent survey yet, gathering insights from 705 students across the UK and US. You spoke, and we listened.

The results speak clearly: 59% of young talent do not feel organisations are currently being transparent about their progress and plans to protect the planet and advance equality for all people. Furthermore, 69% of young talent would leave a company if its values don’t align with theirs.

This mismatch in values and desire for more transparency is something we’ve seen across multiple surveys over the past two years. It led us to create Windō — to make it easier for young talent to evaluate companies on sustainability and DEI.

From our most recent Young Talent Survey, eight core values stood out—areas where young talent feels most passionately. These values represent the priorities that today’s graduates seek in potential employers. For each of these values, we’ve developed a practical guide, including either a checklist of key information to look for or a Windō feature that helps you identify companies leading in these areas.

This report goes beyond merely identifying values. We’ve also spotlighted the companies that are top performers for each value, making it easier for young talent to connect with employers who are genuinely committed to making a positive impact. Whether it’s racial justice, gender equality, environmental sustainability, or social mobility, this report provides the transparency needed to guide your career decisions with confidence.

By using the tools and insights in this report, you can ensure that your future employer shares your commitment to doing the right thing for both people and the planet. Let Windō help you find the companies that lead the way.

Ken Janssens & Oli Coles
Co-Founders @ Windō